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1D0-623 Exam Dumps - Social Media Strategist

Question # 4

When evaluating a visualization of social network members, the influencers are generally considered the most important This is known as?

A.

Transivity

B.

Structural equivalence

C.

Reciprocity

D.

Centrality

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Question # 5

In order to be considered as part of a brand's primary audience, a persona must be:

A.

someone who is interested in the product, needs the product and is able to afford the product.

B.

a returning customer who shares the product with other users and who regularly interacts with your brand.

C.

considered a brand ambassador, a customer who regularly interacts with your brand and a returning customer.

D.

someone who is interested in the product, wants to share the product with more users and is able to afford the product.

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Question # 6

Which organization is likely to experience the highest impact of implementing an aggressive social media marketing campaign?

A.

A large financial services company providing payroll processing

B.

A car manufacturer that makes trucks, sedans and hybrids

C.

A political campaign for mayor of a large city

D.

A circus performance troupe that travels the country

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Question # 7

A startup business is designing fabric patterns for the home fashion industry What kind of platforms will best meet the business' social media marketing needs?

A.

Photo oriented sites, such as Instagram or Pinterest

B.

Microblogging sites, such as Twitter.

C.

Content sharing sites, such as Facebook or MySpace.

D.

Professional networking sites, such as Linkedin

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Question # 8

A company can use statics from social media to predict behavior. What kind of big data strategy is this?

A.

Social analysis

B.

Performance management

C.

Decision science

D.

Data exploration

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